SEO & PR training course for PR professionals in partnership with PR Academy
[UPDATE - this course is no longer running, but if you are interested in doing the course, please drop us a line]
We’re really excited to announce the launch of a new SEO & PR training course for PR professionals, in partnership with our wonderful client, PR Academy.
The 8-week, online course, ‘How to Use SEO to Boost Your PR’ is aimed at PR practitioners. It will equip you with the knowledge you need to integrate your PR and SEO work effectively and build high performing Search Engine Optimisation (SEO) campaigns with confidence.
You’ll learn to make your PR skills more valuable by studying how to apply SEO strategy and implementation into your PR activity. We’ll cover current SEO and content promotion techniques that will get you more SEO traffic, backlinks and brand exposure. The course will be of value if you work in-house or agency.
You don’t want to miss this one!
During the course you will learn:
What Search Engine Optimisation (SEO) is and how search engines work
The importance of an integrated SEO and PR strategy
How to rank more highly in Google, and get more traffic
How to plan your content with SEO in mind
How to identify the right keywords
How to build quality inbound links
How to implement SEO best practice on your website, in your content and link building
How to set objectives and KPIs and measure performance
How to pull it all together to create a robust SEO/PR strategy that achieves your goals
Starting in October ‘20, we’re offering a 20% Early Bird discount if you book before 1st Oct. Just £792+VAT for the 8-weeks.
Find out more, or download a detailed Course Brochure and Syllabus here: How to Use SEO to Boost Your PR course.
Thanks for reading. We hope to see you there!