Focus Five #14: The One with the PPC

PPC articles and resouces

Focus Five is all about sharing. We love sharing. This week, we’re all about the P-to-the-P-to-the-C!

Grab a cuppa, take five, and enjoy.


The Ultimate AdWords Remarketing Setup

Guillaume Devinat, Opteo

In this highly actionable post, Opteo walk you through the exact steps you need when setting up your Adwords remarketing (+ the Gallery and Youtube). VERY USEFUL!


Google Ads Trademark Policies: What You Need To Know

Chloe Pascoe, PPC Hero

Google Ads trademark issues can cause delays to your campaign if you are trying to run on trademarked terms and also cause issues when other advertisers are violating your trademarked terms. Here’s how to mitigate against it…


PPC Tools: 39 Solutions for Paid Advertising Pros (Plus a Bonus)

Julia Olennikov, SEMrush

We LOVE SEMrush! The good folks over there have been so kind as to provide us with a list of 39 tools that make the lives of us paid advertising pros easier. Thanks very much!


5 Key Factors That Impact the Pacing of Your Ad Spend

Brett McHale, WordStream

You want to make sure you spend your money effectively throughout the month. When it comes to pacing budget there are quite a few factors to take into consideration. In this post, WordStream takes us through five main factors that can impact the pacing of your paid media spend…


The Ultimate Guide to Google Ads for 2020

Christina Perricone, HubSpot

The Ultimate Guide for 2020!!! HubSpot have gone BIG on this one! In this massive guide they’ll take you through learning PPC terms, bidding strategies, and best practices to create effective advertisements on Google Ads. Bookmark this one, as you’ll probably want to refer back to it!


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