Focus Five #11: Facebook, Email Marketing, CX and UX, 2020 Strategy, Best of 2019
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This is our last Focus Five of 2019 and we’re feeling a little reflective. This week’s Focus Five does a little looking back, a little looking forward and finishes with looking up! Enjoy and see you in 2020.
LOOKING BACK
How Facebook’s ‘like’ button hijacked our attention and broke the 2010s
Fast Company
A fascinating look back at how one little button has brought about far reaching cultural and technological changes that impact all of us. Is there life after likes? Find out!
LOOKING FORWARD
Email Marketing Trends 2020
Smart Insights
Lewis Dormer from Smart Insights explores five trends to impact your email marketing in 2020 including: mobile, AI, trust and data protection, data driven marketing and a ‘less is more’ approach to content and design. A really useful read for all email marketers.
CX and UX trends in 2020: What do the experts predict?
Econsultancy
Find out what the experts predict will shape CX and UX in 2020 from frictionless experiences, UX auditing, reporting automation, the importance of customer journey mapping and the development of new specialisms within the field.
Screw the exit strategy, what’s your excite strategy for the next 10 years?
Happy Start Up School
I love the Happy Start Up School. Here, Laurence McCahill challenges us to think about the next 10 years and asks ‘what’s your strategy to be living a happier, more fulfilled life?’ He shares some free resources to help you define your 2020 vision.
LOOKING UP
50 of the Best Positive News Stories from 2019
Bored Panda
This one has been doing the rounds, but the feel-good factor is so great, it’s worth sharing far and wide. Italian illustrator Mauro Gatti has illustrated 50 of the best positive news stories from 2019 as an antidote to bad news stories. Which is your favourite?
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