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FocusFive 52: Marketing Dynamics, LinkedIn, Visual Content, Funnels and eCommerce Conversion

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Welcome to the 52nd edition of FocusFive, your go-to resource for topical insights and strategies in digital marketing, showcasing news and best practices from the last month.

Grab a cuppa, take five, and enjoy…


Emerging Digital Marketing Dynamics: Insights for 2024

Digital Marketing Institute

Look to the future of digital marketing with an in-depth analysis of the evolving trends poised to redefine the marketing landscape in 2024.


Navigating the LinkedIn Algorithm in 2024

Hootsuite

Understanding the LinkedIn algorithm is key to maximising your content's reach. This guide breaks down the latest changes and offers strategies to ensure your posts get the visibility they deserve.


Mastering Social Media Image Sizes

Sprout Social

Ensure your brand stands out with perfectly sized images for every social platform. This up-to-date guide provides you with all the dimensions you need for impactful visual content.


Sales Funnel Optimization: 9 Ways to Maximize Conversions

SEMrush
Uncover best practices for effective sales funnel optimisation and analysis that can boost your sales. Sales funnels can be broken down in different ways. For this article, SEMrush keep it simple and talk about four stages that go from top to bottom.


eCommerce Conversion Rate Benchmarks for 2024

Smart Insights

Stay competitive with the latest eCommerce conversion rate benchmarks. This update offers invaluable insights into what works across different sectors, helping you optimise for better performance.


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