FocusFive 51: Gemini Business, LinkedIn Strategies, Webmaster Wisdom, Email, & the AI Handbook
Focus Five is all about sharing. We love sharing.
Welcome to the 51st edition of Focus Five, where we continue our tradition of sharing valuable insights and actionable strategies for digital marketers.
This edition is packed with resources aimed at enhancing your marketing toolkit and keeping you ahead in the fast-evolving digital landscape.
Grab a cuppa, take five, and enjoy…
Google Launches Gemini Business & Enterprise For Workspace Users
Search Engine Journal
Google launches its AI assistant Gemini for Workspace, available in 2 pricing tiers for business and enterprise.
LinkedIn Marketing: Expert Advice for Marketers
Content Marketing Institute
A comprehensive guide filled with expert advice on leveraging LinkedIn for marketing. Discover how to optimise your profile, engage effectively with your network, and utilise LinkedIn's unique features to boost your marketing efforts.
Everything You Need to Know About Google Search Essentials (formerly Google Webmaster Guidelines)
HubSpot
An insightful exploration of Google's Webmaster Guidelines. Understand the dos and don'ts of SEO and how to create a website that not only ranks well but also provides value to your audience according to Google's standards.
Choosing an Enterprise Email Marketing Platform
Martech
Discusses the critical considerations for deciding whether you need an enterprise email marketing platform. Learn about the features that differentiate these platforms and how to determine if it's time for your business to make the upgrade.
The AI Handbook: Resources and tools for marketers
Think with Google
As the industry shifts toward AI, it is critical to stay up-to-date on the latest innovations. Bookmark this page so you won’t miss any new developments in Google AI for marketing.