FocusFive 40: Content Funnels, Lead Forms, SME Emails, Responsive Ads & Snowballs
Photo by Jeremy Thomas on Unsplash
Focus Five is all about sharing. We love sharing.
Autumn is coming in the UK, so why not cosy up with a nice cuppa, and a bitta cake, and have a read through some of the articles and resources we’ve been enjoying recently?
How to drive the funnel through content marketing and link building
Search Engine Land
In her session at SMX Convert, Eve Sangenito, director at Perficient, shared her comprehensive content strategy to engage potential customers at every point in their journey and generate backlinks for greater discoverability and higher rankings. Worth a look for the visuals alone!
Email Marketing for Small Businesses: What It Is and How to Do It Right
ActiveCampaign
This article from our ‘go-to’ email marketing automation solution introduces the benefits of email marketing for small businesses and gives you our top tips for email marketing success.
Do Prominent Lead Gen Forms Impact SEO?
SEJ
Google's John Mueller answers questions on whether prominent lead generation forms may cause a site to rank lower… spoiler, not if you do it properly!
Responsive Search Ads: 5 Best Practices for Google Ads PPC Search Campaigns
Moz
These 5 tips will help you optimise your Responsive Search Ads in your Google Ads search campaigns, and increase clicks and conversions.
How to implement the Digital Snowball Effect
Focus Mode
Yes. It is blatant self-promotion. But, it’s our website and this is an article that we feel is worth a share for those that may not have had the chance to read it yet. We’ll take you through the step-by-step approach we've used to increase a client’s website traffic by 108% and lead conversions by 65% using SEO, Content, & Email Marketing. Hope you like it!
Never miss a post!
Subscribe to our email newsletter and we’ll send you #FocusFive direct to your inbox.